first as i read about auctionads hardware i had to laugh a bit… they using a coyote load balancer… thats something you wont touch with bare hands because it’s so freaking buggy its called the win95 of the load balancers… why not just a bunch of ips and round robin? thats so simple… and of course cheap dell boxes.

now i read they having +300 million ad impressions per day from all over the world. okay the world doesn’t count because they only serve u.s. ebay auctions but the clicks coming from everywhere anyway. oh should i mention that if you’re outside the u.s. and you click on an auctionads ad your landing page is the ebay search with the “keywords” set in the ad. yeah, no product links for non u.s. citizens. (i guess)

so i at least thought they must having some fine ass webservers running. something like lighttpd 1.5 with AIO or nginx… negative… okay, the hardware is probably good enough but just do this: curl -I http://ads.auctionads.com a few times:

Server: Apache/2.0.54 (Debian GNU/Linux) PHP/4.3.10-19
X-Powered-By: PHP/4.3.10-19

Server: Apache/2.2.3 (Debian) PHP/4.4.4-8+etch4 mod_ssl/2.2.3 OpenSSL/0.9.8c
X-Powered-By: PHP/4.4.4-8+etch4

Server: Apache/2.2.3 (Debian) PHP/4.4.4-8+etch4
X-Powered-By: PHP/4.4.4-8+etch4

i get those three servers. i really hope they fake those version numbers and server signatures because if its real… haha.

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nothing more to say.